About
Accomplished Senior Product Designer and Entrepreneur with nearly a decade of experience across fashion, consumer tech, and cybersecurity. I specialize in designing thoughtful, user-centered digital products for global brands and fast-growing startups, consistently driving impactful outcomes. Passionate about leading design strategy, mentoring teams, and elevating underrepresented voices, I transform ambitious ideas into tangible, high-value experiences.
Work
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Summary
Leads the end-to-end design of ed-tech and cybersecurity platforms, enhancing user experience, accessibility, and learning outcomes for a leading global institution.
Highlights
Directed design for the in-house CTF platform ranges.io, significantly improving functionality and user engagement.
Established a scalable design system and visual language, accelerating development cycles and ensuring consistent brand identity across products.
Drove key accessibility initiatives across ranges.io, enhancing global compliance and user inclusivity for diverse learners.
Collaborated cross-functionally with engineers and product teams to embed UX principles into agile workflows and strategic decision-making processes.
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Summary
Co-founded and led a digital agency recognised by Forbes and Net-a-Porter, delivering innovative creative and technical solutions for global clients.
Highlights
Directed all creative and design efforts across agency projects, securing high-profile clients including such as Alexander McQueen.
Built and managed a multidisciplinary team, overseeing quality delivery from concept to deployment for diverse digital solutions.
Hosted masterclasses and mentorship programs, impacting over 600 students and 100+ young professionals, fostering industry talent.
Grew agency visibility through strategic social media and community storytelling, resulting in viral campaigns and increased brand recognition.
Google - Anomaly
|Product Designer
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Contract
Summary
Contracted to deliver high-impact design work for a global campaign for the Google Pixel 6, translating creative strategy into engaging digital screens and assets as part of a multidisciplinary team.
Highlights
Created high-fidelity wireframes to highlight Pixel 6’s real-time Live Translate, showcasing seamless multilingual conversations powered by Google Assistant.
Crafted high-fidelity wireframes that celebrated Pixel 6’s inclusive True Tone photography, spotlighting accurate, authentic skin tone representation across all complexions.
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Summary
Designed digital products for top-tier e-commerce clients, ensuring brand alignment and strong user engagement.
Highlights
Led visual design initiatives for key clients including Revolution Beauty, Hunter Boots, and Liz Earle, enhancing brand presence.
Collaborated with senior creatives to deliver polished UI solutions across multiple concurrent projects, meeting tight deadlines.
Optimized user interfaces to enhance engagement and conversion for leading e-commerce platforms, contributing to client success.
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Summary
Delivered comprehensive creative direction, UX/UI, and digital content for fashion and tech brands, while building a personal platform with over 10 million monthly impressions.
Highlights
Executed diverse projects for brands like Adidas and House of CB, spanning product design, packaging, and motion graphics.
Managed end-to-end freelance operations, leading project teams and ensuring delivery of high-quality outputs under tight deadlines.
Cultivated a personal digital platform achieving over 10 million monthly impressions, demonstrating strong content strategy and audience engagement.
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Summary
Supported design and drafting for large-scale architectural projects during an early career internship, gaining practical industry exposure.
Highlights
Utilized Revit, AutoCAD, and Adobe tools to support team workflows, contributing to efficient project delivery.
Gained practical exposure to architectural project lifecycles, from conceptualization to client communication.
Contributed to the development of architectural designs by preparing detailed drawings and models, supporting project progression.
Skills
Design & UX/UI
UX/UI Design, Design Systems, Accessibility, Prototyping, Agile Methodologies, Creative Direction, Brand Development, Campaign Design, Content Creation.
Business & Operations
Startup Operations, Client & Project Management, Community Building.
Communication & Leadership
Public Speaking, Mentorship, Knowledge Sharing.
Tools
Figma, Adobe CC, Miro, AutoCAD, Revit, SketchUp, HTML/CSS.